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Sonic or rotating

Sonic brushes vibrate the head at high frequency, which moves the fluid around the teeth and cleans slightly beyond where the bristles actually touch. Rotating oscillating brushes use a small round head that spins back and forth instead. Reviews of the evidence find both remove more plaque than manual brushing, with rotating oscillating heads holding a modest edge.

Soft bristles are the right choice for almost everyone. Firm bristles on a powered head can wear enamel and irritate gums over time, and the motor already does the work that pressing hard used to do. Replace the head roughly every three months, brush for the full two minutes, and let the brush glide rather than scrubbing.

Choose by

  • Sonic or rotating oscillating head
  • Rechargeable or battery powered
  • Adult or kids size

Browse the full Personal Care range, or ask our team which model suits you.

Frequently asked questions

Is an electric toothbrush better than a manual one?

Reviews of the evidence find electric brushes remove more plaque, with rotating oscillating heads slightly ahead of sonic. Technique still counts for a lot.

Soft or medium bristles?

Soft suits almost everyone. Firmer bristles on a powered head can wear enamel and irritate the gums.

How often should I change the head?

Around every three months, or sooner once the bristles start to splay outwards.

Are they suitable for children?

Yes, using a kids model sized for smaller mouths. Check the age guidance on the pack.

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